Want more? You got it.

Here are some big ideas for some smaller brands.

Tri-City Valley Cats

Experiential: To convince New Yorkers to see the minor league Valley Cats, we put these "tickets" on cars parked for a Yankee or Mets game. After a day of spending a lot of money, spectators returned to find this, and a less expensive way to enjoy baseball. 

Results / Increased ticket sales and alarmed, relieved, and eventually happy customers.

Event / Print / Outdoor: Glove Up is a no-contact boxing gym. A major benefit? No one is going to punch you in the face. To introduce themselves to their neighbors, we held a “The Only Time This Gym Will Ever See Blood” Drive. The event made boxing less intimidating, and we handed out flyers with free passes so attendees would come back for a workout.

Results / New memberships and some much-needed blood donations for the American Red Cross.

Max Hesh Skate Shop

Print: A local skate shop wanted to recruit a new generation of skaters into their store. To get kids interested in skating, we decided to get them interested in the culture first.

Results / More foot traffic and more “I’m not mad, I’m just disappointed” parents.

BFresh Grocery Stores

Outdoor / Print / Social: BFresh is a new grocery store chain concept. To help them gain shoppers, we positioned them as a place that allows you to contain grocery multitudes. Shopping carts can be filled with kale and cupcakes. Non-dairy milk and Fruit Loops. Tofu and Yoo-hoo. Why? Because that’s how most of us humans really eat—healthy with a side of what the hell?

Results / Opening day was packed and one person said they felt “seen.” My job felt complete.